Go Baby AI

Go Baby Ai is a new to market high tech baby monitor that has advanced AI features to keep babies safe in the crib, in the car and on the go.

We worked with their team to create a new product brand which included the product logo, refining their product messaging and creating a visual language. 

Taking inspiration from their innovative coiling camera stand we made the connection to a baby gripping a parents finger. This key visual helps create an instant emotional connection to the brand and is revealed as you open the box.